Target Audience

My group and I have had a long discussion about who the target audience of our film will be. Being a more indie type of film we know that it is not going to be a mass audience like there is for Hollywood productions. Although we would like it to be a British independent film we do plan on using “Pathé” which is a French movie company. In terms of Gender, the ration for the audience will most likely be male at 60% and female at 40%. The fact that we are using violence and gang culture immediately makes the film suitable to men. The use of family drama then attracts some female audiences too. This shows that the genre is important in the type of audience we are trying to draw.

Age is another factor, we believe that our film trailer will be targeted for viewers aged 15 to 30. The rating of the film will most likely be 15 since it has aspects of violence and explicit language used. The violence however is kept to somewhat as minimum as possible.

Ethnicity wise the film will include both White and Black characters as well as South Asian characters. We want to be able to project the multi cultural environment in which we live in. However we understand very clearly that the Black characters may be seen as more violent due to existing stereotypes. We want to challenge this idea to the audience by showing that any of the other characters are capable of the same violence.

Filming!!! :)

My group and I have filmed most of the main scenes in our trailer. We only have a few things left to film after which we can move onto the editing stage of the film. Whilr shooting we did many shots from different angles and different locations including a graveyard, church, apartement and a park. We recognise that some of the material that we have will not make the final cut, however this is why it is important to get as much done as possible since that way we have more to work with. Sometimes while we were filming we came up with new ideas on the spot which we had originally not planned, e.g. we put our creativity into action when filming from a birds eye view of Birmingham city which we will fast forward to give the effect that the city is mooving quickly, we can u8se shots like this to fill in some gaps in the trailer and will be a good addition to the montage sequences.

All the members of the group had a go in using the camera equipment as each person gives a different outlook on the trailer, since this is a group task we want to convey our message from a group prospective so any ideas that anyone had were useful. Next we plan on finishing the filming and moving onto editing, this process may be lengthy so we plan on leaving as much time for it as possible.

Shot Types...

Here are some of the key shot types which we plan on using, they are not in order....


The wide shot will show the family all sitting at a table happy. This colourful shot will be compoared to the many shots which depict a totaly different life style.

An over the shoulder shot, the sister will be looking through her bedroom window at her brother who is leaving home.

Long shots of party scenes, maybe using tracking to make it more interesting. These shots are to show how the main character has moved on from being a nobody to a somebody in the eyes of his friends and people he knows his age.


Close up of drugs, He has changed from being the good person he used to be into someone who breaks the law.


A shot from below pointin upwards at the two characters at the graveyard.


A wide shot of police cars going passed with sirens on to add dramatic effects.

Music...

My group and i have decided that we want to use, rap and Hip-Hop type of music. This is the best type of music that will suit the genre of the film, which is drama and crime mostly. Below is one of the tracks we had in mind...

Basic Idea...

Young boy from Birmingham leaves home after having disagreements with parents. He soon falls prey to drug dealers and begins to deal on the streets.

Memories send him back home only to discover that his parents have died and his sister is in pieces after the parents tragic car accident. He tries to do things the right way and legally, but nothing seems to go right.

A film trailer portraying the hardships the teenage boy goes through and the price he pays for his actions.

inspirations...